|
||||||
|
The credibility and purpose of a website is assessed in as little as five seconds time. That’s it. A cursory glance is all it takes for users to decide whether they might consider doing business with your company or not. Poor navigation, cluttered pages and slow performance can lead to snap judgments about the legitimacy [...]
Jessica Johannes I asked a long time colleague, Jessica Johannes, a communications pro with more than 15 years of progressive experience in communications, public relations and marketing for Fortune 500 technology companies, to share her insights on the importance of media training for executives. Her background includes extensive experience developing hard-hitting, creative global communications programs [...] I usually don’t have time to read or watch much that is forwarded to me, even if it comes by way of a highly esteemed colleague. So when I saw the e-mail with a link to an 18 minute video clip, I thought “you’ve got to be kidding” and moved on. But somehow I ended [...] |
||||||
|
Copyright © 2012 Persuasive Marketing - All Rights Reserved  |
||||||
