Persuasive Marketing blog is a collection of inventive thinking, interesting articles and real life experiences shared by our consultants and clients.

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Tried and True PR Strategies for a Prosperous 2010

©iStockPhoto/pavlen

Out with the old, in with the new? Not necessarily.

Let’s face it. A lot of business folks jumped on the social media bandwagon in 2009 with little or no results. While social media tactics will continue to be a vital part in a holistic PR program, most specifically around SEO and brand reputation [...]