Among the biggest buzzwords in the business world today is marketing automation. But what is it – really?
Marketing automation is really just a software application that helps automate repetitive marketing tasks, based on specific input criteria. It is frequently seen in demand generation campaigns, with tools such as Eloqua, Affinium, and E.6. The [...]
People respond to visual communications – a picture paints 1,000 words, as they say.
In the past two years online video has transformed the communications landscape for businesses – and now the video revolution is fully underway.
[youtube=http://www.youtube.com/watch?v=BQvp-NPF0Es&w=175]
Chew on these numbers a bit if you’re still not convinced that video is a powerful medium:
52% of [...]