Robert Mullins is a freelance technology writer in Silicon Valley. His writing can be found at his Robert Mullins blog.
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Under the heading of things that can be both a blessing and a curse, journalists and the PR people we work with are in agreement on one: embargoes. They can be a simple and fair [...]
The fat lady has yet to sing.
In the PR industry we’ve been hearing rumblings of the great shift from the reign of mainstream media to the rule of citizen journalists and social media channels. While we happen to believe that social media has forever changed the landscape of media relations (BTW, a great [...]
People respond to visual communications – a picture paints 1,000 words, as they say.
In the past two years online video has transformed the communications landscape for businesses – and now the video revolution is fully underway.
[youtube=http://www.youtube.com/watch?v=BQvp-NPF0Es&w=175]
Chew on these numbers a bit if you’re still not convinced that video is a powerful medium:
52% of [...]
