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by Robert Mullins

Robert Mullins is a freelance technology writer in Silicon Valley. His writing can be found at his Robert Mullins blog.

©iStockPhoto.com/joshblake

I witnessed two signs of the end of days in one week this September. First, disgraced ex-Congressman Tom Delay did his star turn on “Dancing with the Stars.” Second, Twitter raised $100 million in VC [...]

September 28th, 2009 | Tags: , , , | Category: Social Media | 3 comments

Thought Leadership 101

by Lorraine Kauffman-Hall

©iStockphoto.com/PerlAlexander

The point of thought leadership is to express a point of view in the context of market conditions. Most companies focus on their products, functions and features. A real opportunity exists for companies that can paint a vision of the key issues, challenges, needs and requirements that truly concern customers. In doing so [...]

July 15th, 2009 | Tags: , , , | Category: Thought Leadership | 2 comments