Attain Marketing Principal
Lorraine Kauffman-Hall has almost 20 years management, marketing and public relations experience working with both start-up and Fortune 1000 companies.
At Attain Marketing, Lorraine provides strategic consulting to select clients and guides the firm’s business development and long-term vision. She has worked with numerous technology and financial services companies, such as First Data, Certicom (acquired by Research in Motion), and Bharosa (acquired by Oracle), to set industry agenda, establish thought leadership, launch companies and products, and navigate obstacles.
Lorraine has extensive experience developing and managing public relations programs including corporate image campaigns, media relations, analyst relations, PR 2.0 and crisis management.
On the lighter side, Lorraine is an accomplished singer – having founded several San Francisco Bay Area vocal groups, represented the USA in 4 international choral tours and was a “Singer of the Year” contestant in 1993. Today she is a member of the Carolina Voices, a featured Charlotte soloist and sings in a gospel/blues band.