Use Plain Words to Communicate Your Message

Want to know one of the top keys to copywriting success? It’s one you won’t hear too many pros mention, but it’s super important. To get the reader’s attention, you must make your message clear. Nobody cares how many big words you or I know. In fact, the more complex the subject the more important […]

Increase Engagement Through Video Marketing

Facebook now favors video updates in Newsfeeds, and average over 1 billion video views per day. Last year, Buzzfeed scored over a billion video views per MONTH, leading them to launch the new Buzzfeed Entertainment division, led by web video impresario Ze Frank. Listicles are so 2015….video ads are now delivering the hype.  And thanks to […]

4 Simple Tips Pros Use to Write Better Headlines

Are your headlines doing the job? Headlines perform a critical task. They entice your reader to actually read your content. If your headline isn’t clear or doesn’t promise a powerful reward, people will pass it by. Professional Copywriters spend up to 50 percent of their time developing the perfect headline. Here are four simple tips that will help […]